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# 13.08.2019 - 14:14:54
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Natural Light, a college-favorite beer, has signed its first athlete endorsement deal in decades. Wilt Chamberlain Lakers Jersey .The brand announced Thursday that it has signed 24-year-old golfer Smylie Kaufman, who graduated from LSU in 2014. Kaufman announced it to his followers on Twitter by surrounding himself with unopened boxes of Natural Light and on Instagram with his buddies, on vacation this week, each holding cans in their hands.Smylie perfectly matches our consumer base, said Natural Light senior brand manager Mark Zarthar. People who drink us work hard, but like to have a good time with their buddies.The partnership with Kaufman comes as the brand is relaunching, adding a new tag line (Brewed in America since 1977) and blowing up an Anheuser-Busch logo on the label, which Zarthar says conveys a greater feeling of trust to the brands parent company.Zarthar said Kaufman was targeted because the beer often finds its way to the golf course, despite the elite nature of the game and the value price of the beer.Alcohol brands are limited because the four major team sports dont allow their players to be alcohol endorsers while being active players. That has limited alcohol sponsorship primarily to NASCAR drivers, tennis players and golfers.Natural Light is one of only six U.S. domestic brands that sold more than $1 billion over the last year according to market tracking firm IRI Worldwide. Zarthar said while Natural Light is the sixth largest beer in the U.S. from a sales standpoint, its fifth in market share.Kaufman has one PGA Tour win, the Shriners Open last October. He missed the cut in three of the four majors this year. Rajon Rondo Lakers Jersey . Thousands of fans at Mosaic Stadium will be cozying up to each other in an effort to stay warm in chilly temperatures and block the Prairie wind that locals say can knock your socks off. Vlade Divac Lakers Jersey .com) - The Montreal Canadiens embark on their first road trip of the season as they head out west to battle the Calgary Flames on Wednesday night. lakersbasketballshop.com/Byron-Scott-Jersey/ . Tests earlier this week revealed a Grade 2 left hamstring strain for Sabathia, who was hurt in last Fridays start against San Francisco. Its an injury that will require about eight weeks to heal. He finished a disappointing campaign just 14-13 with a career-worst 4.New Zealand batsman Ross Taylor will see an eye specialist on Monday to determine his fitness for the second Test against Pakistan, after a preliminary eye examination had revealed a growth which coach Mike Hesson believed has affected Taylors batting.The ailment - in Taylors left eye - was cited as one of the reasons he ceded his usual no. 4 position to Henry Nicholls in the second innings of the Christchurch Test. It may also have contributed to a dip in batting and catching form in recent months.Ross is at the moment having a little bit of trouble with his eyes so hes looking after those at the current point and will take all the necessary steps to make them better, captain Kane Williamson said after New Zealands eight-wicket win at Hagley Oval. At this stage we are not 100% sure what it is. Theres a growth thats come across a little bit. Its been fine for long time, and been monitored for long time. It is a gradual thing as opposed to sometthing thats very sudden. Derek Fisher Lakers Jersey. Taylor had a similar eye test about a year ago, before he scored a career-best 290 against Australia. However, Hesson said his vision may have worsened since then. Taylor has averaged 11.44 across his last 10 Test innings, and has not made an international half-century in his last 15 innings, though he did have an outstanding run of scores against Zimbabwe immediately prior to this period.Twelve months ago he had his annual check-up, got some eye drops and scored 290 in next game, Hesson said. In last few months it appears to have deteriorated a little bit. Well get some further info from the specialist. We all need regular check-ups, and about six months ago, Ross had no issues at all. It might have come on a little bit quicker than we would like. Ross was keen to get it seen to. ' ' '
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